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14/05/2026
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Holiday Park Digital Wayfinding Case Study

Our client wanted to improve how guests navigated the site while also simplifying the process of booking activities.

Client Overview

Our client operates a busy holiday park in England, welcoming large numbers of guests and families throughout the year across accommodation, entertainment and leisure facilities.

With a wide range of amenities, activity zones and venues spread across the resort, the park wanted to improve how guests navigated the site while also simplifying the process of booking activities and experiences during their stay.

The client was looking for a modern, engaging technology solution that would improve guest experience, reduce pressure on staff and create a more connected resort environment.

The Challenge

The holiday park was relying on traditional signage and manual booking processes that created confusion for guests and inefficiencies for staff during busy periods.

Their existing setup presented several challenges:

> Guests struggling to navigate the large resort site
> Static signage that was difficult to update and lacked visibility
> Queues and delays when booking activities
> Increased pressure on reception and guest services teams
> Limited visibility of activities, events and availability
> A need to modernise the overall guest experience

The client wanted a solution that would improve wayfinding across the park while making activity booking quicker, easier and more engaging for guests.

The Solution

E-Screen delivered a complete digital signage and interactive kiosk solution tailored to the holiday park environment.

This included:

  • Digital wayfinding displays positioned across key areas of the resort
  • Interactive touchscreen kiosks for activity booking and information access
  • Dynamic digital signage for promotions, schedules and resort updates
  • Easy-to-manage content and activity information systems
  • Professional installation and strategic display positioning
  • Guidance on usability, visibility and guest interaction

The new technology was designed to simplify navigation, improve communication and create a more seamless self-service experience for guests throughout the park.

The Results

The impact was immediate:

  • Improved guest navigation across the resort
  • Faster and more efficient activity booking
  • Reduced queues and pressure on reception teams
  • Increased visibility of activities and resort information
  • More engaging and interactive guest experiences
  • A more modern, connected holiday park environment

The combination of digital wayfinding and touchscreen kiosks helped streamline operations while significantly improving convenience and accessibility for guests.

Why It Works

By combining digital signage with interactive self-service technology, the client was able to:

  • Improve guest experience and satisfaction
  • Simplify navigation around the resort
  • Reduce manual booking processes
  • Increase engagement with activities and events
  • Modernise communication across the park

E-Screen: Supporting Resorts & Hotels

At E-Screen, we provide digital signage, interactive kiosks and self-service technology designed to improve communication, engagement and guest experience across hospitality and leisure environments.

From digital wayfinding and touchscreen kiosks to integrated resort technology solutions, we help businesses create smarter, more connected spaces with reliable technology and expert support.
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